Info Centre
Guides and articles to help your Clinic, Salon or Spa business grow and thrive.
What’s Changed 5 Years On? 15 Lessons for Skin Clinics, Spas & Aesthetic Business Owners in 2025
📰 As featured in Professional Beauty magazine I'm so proud to share that this article was recently published in Professional Beauty — one of the leading voices in our industry. In it, I reflect on...
5 Mistakes Holding Back Your Aesthetic Business
Running an aesthetic business is exciting and rewarding, but many clinic owners unknowingly make mistakes that prevent them from reaching their full potential. If you feel like you're working hard...
Which is Better for Your Clinic: IPL or Laser for Hair Removal?
As a clinic or salon owner, deciding whether to invest in IPL or Laser Hair Removal technology can be a big decision. Both treatments are popular, but they work in different ways and offer distinct...
10 ways to enhance your client experience
Running a successful clinic or salon isn’t just about offering great treatments—it’s about creating a client experience that keeps them coming back for more. People don’t just remember what you did;...
Is AI the Secret Weapon your Clinic or Salon needs?
How can AI help your Salon? If you don’t think it can, then you’d be wrong. Here are some simple, easy to implement ways you can benefit from AI right now. I’m using them in your Salon – you can too!
How to price treatments in your Clinic or Salon
If you don’t know how to price your salon treatments, then you need to read this. In this easy to follow guide, I’ll show you how to work out what you should be charging for each treatment in your salon or clinic.
3 Biggest Mistakes to Avoid when Buying Equipment
Purchasing a new piece of equipment for your Clinic or Salon is one of the biggest decisions you can make. I know - because I've been buying machines for 20 years for my businesses. The risk is...
Which Salon Software is best for my Beauty or Hair business?
Which Salon software is best for my beauty or hair business? It’s a good question as it’s so hard to choose! I know because I’ve had multiple book online software over the past 15 years. Here’s my simple guide to help get you started…
How to get more bookings in your Diary
Do your run a Beauty or Hair Salon and want it to be more successful? In this short video I show you how to get more bookings, and make more money! I’ve been running my successful Salons for 18 years, and now I like to pass on my knowledge to help other Salon owners.
What are the disadvantages of IPL hair removal machines?
What are the problems with IPL machines for your Salon? Well there are a lot of good things about IPL systems, but often Salon Owners want to know the potential pitfalls first! I've been operating...
The difference between IPL and Laser Video
Most Salon owners are baffled by the difference between Laser and IPL, but his 5 minute video shows you exactly what you need to know. Watch it below 👇 Includes: Demonstrations of both a Laser and...
Can you afford to buy a laser hair removal machine? Find out now!
Got your eye on new Salon equipment? Want to know if a laser hair removal machine is affordable? Here’s how to work out it out. I use this method for all my machines, and it never fails!
5 Questions you should ask before buying equipment for your Salon
Thinking of buying equipment for your Salon and not sure how to got about it? I've been buying equipment for more than 18 years now, and have purchased just about everything you can think of...
Which is better Monopolar or Bipolar Radiofrequency?
Want to know the difference between Monopolar and Bipolar Radiofrequency machines for your Salon? Here’s a simple explanation which will make it easy for you to understand and work out what you need for your business.
Microneedling vs Radiofrequency Microneedling – which one for my Salon?
If you own a Salon then you've probably heard of Microneedling and have a fair idea of what its does. However Radiofrequency Microneedling is a newer addition to the beauty and aesthetic industry...
How much do Diode Lasers cost?
If you’re thinking of buying a laser for your Salon, you’ll probably be asking how much do Diode Lasers cost?
Here I’m going to help you understand the difference in prices, and what to look for in a Laser. I’ve been operating lasers for more than 18 years in my chain of Salons. What I really can’t stand is Salon owners feeling like they’ve been ripped off or made the wrong choice. So read on!
How do you know what machine to buy for your Salon?
If you run a beauty Salon, Clinic or Spa one of the hardest things to decide is where to invest your money next. I get asked all the time how do you know what machine to buy for your Salon? Well you...
What’s the most popular equipment for a successful Salon?
Running a Salon but don’t have any equipment? Want your Salon to be more successful and make more money? Here are the 3 most popular pieces of equipment for a successful Salon. I use all of them, and have written this short guide to help fellow Salon Owners like you.
Smart Diode Laser vs Lynton Initia Diode Laser
Looking for a laser hair removal device and trying to compare machines? Here I give you a straight comparison – Smart Diode vs Lynton Initia Diode, so you can weigh up the pros and cons. I don’t use either of these machines, so my review is completely non biased!
How Fast are Diode Lasers for Hair Removal?
Wondering what Laser to get for your Salon or Clinic. This is one question you must ask. How fast are diode lasers for hair removal? SHR, slide and glide and fast laser mode are terms you need to understand, to make sure you choose the right laser for your business.
How much does a Radiofrequency Microneedling Machine Cost
Want to know how much a Radiofrequency Microneedling machine costs? Here I go through all the options from most expensive to least expensive and what to look out for as a Salon or Clinic Owner.
The Ultimate Guide to Buying a Laser
Thinking of buying a Laser for your Salon and don’t know where to start? I’ve written this guide to help you.. don’t part with your money until you’ve read it. After 17 years of purchasing lasers I’ve learnt a lot!
Should you invest in a machine for your salon?
Are you thinking of investing in a machine for your salon? Are you worried about taking the plunge? Perhaps you're on the edge or success and failure and don't know what to do next? I've heard this...
Why a £60K Laser isn’t the answer
Have you ever stopped to think about what makes your business so good? If you're not there yet, what do you think will make the difference? Do you think a £60K laser machine is the magic ingredient?...
What qualifications do you need for Laser?
Are you running a salon or clinic and thinking about your next step? Laser hair removal is in big demand, and is a natural progression for many salon owners wanting to up their game and increase...
IPL or Laser – which is best for my salon?
If you're a salon owner looking to invest in a piece of equipment.. you're probably wondering whether to go for IPL or Laser for hair removal. It's easy to get baffled and confused by all the...